The effort would effectively let Chrome and Mozilla users opt in to DNS encryption — making your browser data more secure from spying and monetization — assuming your DNS provider supports it. Needless to day, telecom giants that have made billions of dollars monetizing your every online behavior for decades now (and routinely lying about it) don‘t much like that.

As a result, Comcast, AT&T, and others have been trying to demonize the Google and Mozilla efforts any way they can,