Why love? Because it is in our contemporary `selfie´ pandemic that people lost the capability to see another person, to relate to another being, and vice versa, to relate to themselves meaningfully through the other person. Why a book about love? Because it is love that is missing today, not sex. People are more and more in fear of falling in love. This is one of the reasons why, beside phenomenon such as the Kyoto “solo-wedding”, we recently have a new word called “masturdating”.