The site, itself, admits in an online statement, “We use your microphone to identify the things you’re listening to or watching, based on the music and TV matches we’re able to identify.” But, experts contend that the site is going a step further. In what some users are calling an alarming trend, described as “Big Brother,”

Facebook also listens for certain buzz words. Once identified, those words trigger an interesting response. Items are then carefully placed in your Facebook feed, specifically crafted with your interests front and center. Wait! What?