More than 1,000 new internet „top level domains“ – such as .app, .kids, .love, .pizza and also .amazon and .google – could come online beginning early next year, with the potential to radically change the face of the web.

But the move by Icann, the US-appointed company which decides what new domains can be added to the web, has been criticised by some as allowing a commercial landgrab of the internet.